Automated Sports Content

With vast amounts of sports data available automation is changing how content is created

Associated Press

“We are excited about adding this next level of coverage…Our editors have been impressed with the quality of the content being generated through this technology and the robust sports knowledge of the [Data Skrive] team.”

Barry Bedlan
Director, Sports Products at The Associated Press

College Athletics & Higher Ed

College Athletics

Athletic departments leverage content automation to provide better coverage for non-revenue sports, recruiting, ticket sales, and alumni engagement to drive donations

Mass & Broadcast Media

Mass Media

Media companies use content automation to create production efficiencies, expand into new topics or markets, or when scaling content across channels through delivery mediums.

Sports News Publishers


Sports publishers automate stories to increase coverage, supplement writer stories, fill content gaps, and drive advertising impressions to increase revenue.

Pro Teams & Leagues

Teams & Leagues

Content automation helps professional sports teams & leagues sell tickets, promote athletes, engage existing fans, develop new fans, and highlight team & player successes.

Sports Betting & Fantasy

Sports Betting

Automating betting content enables affiliates to drive referrals and sportsbooks to drive deposits. Optimized content helps reduce the cost of paid acquisition.